Content Marketing Manager

Content Marketing Manager Location: Remote, Latin America based Salary: $2,000–$3,000/month Description gener8tor’s turnkey platform for the creative economy connects startups, entrepreneurs, artists, investors, universities and corporations. The gener8tor platform includes pre-accelerators, accelerators, corporate programming, conferences and fellowships focused on entrepreneurs, artists, musicians, startups and job seekers. gener8tor is seeking a Content Marketing Manager who will publish to gener8tor-owned channels while tracking, analyzing, and collaborating across the broader ecosystem—including startups, program partners, investors, and other stakeholders. This person will build and maintain a central social database (accounts, handles, mentions, tags, engagement metrics) across all relevant platforms, and translate insights into content, partnerships, and amplification that elevate our programming and deliver value for our partner accounts. The Content Marketing Manager will collaborate with Marketing, Partnerships, and program leads to turn social listening into action: smarter stories, better timing, stronger distribution, and measurable impact. This person will report to the VP of Business Development and work closely with the broader Marketing team. They will also collaborate with product line leaders to support our programs, including gBETA Pre-Accelerators, gener8tor Investment Accelerators and Skills Accelerators. At gener8tor we… • See genius in every community. We believe the company has a chance to accomplish a generational challenge in bridging genius with opportunity. • Never self-defeat and have a “play to win” mentality. We revolve everything we do around helping the entrepreneurs in our programs. • Are curious. We work hard to find hidden gems others overlook. • Believe no job is beneath us. We wipe down the tables and load up the U-Hauls with enthusiasm. Work as a team to get $#!^ done! • Strive for “that guy emailed me.” Based on a story from our founders, we share a commitment to take a bottom-up approach to building strong, personal, 1-1 relationships. We believe that the best way to quality is through quantity. Our values are core to how we work. If they don’t resonate with you, this role might not be the right fit. Responsibilities • Own gener8tor social publishing: plan, write, and schedule content only for gener8tor-owned channels (e.g., LinkedIn, X/Twitter, Instagram, Facebook, YouTube, Threads, TikTok as applicable); ensure brand voice, accessibility, and consistency. • Build and maintain a master social database covering startups, program partners, investors, alumni, and stakeholders (handles, platforms, tags, relationship type, vertical, geography, posting cadence, engagement history). • Monitor and log ecosystem mentions of gener8tor programs and partners; tag and categorize mentions; surface opportunities for amplification, cross-posting, and timely outreach. • Track engagement and performance across platforms with dashboards and reports (impressions, ER, clicks, follower growth, traffic, conversions, sentiment); share insights with Marketing, Partnerships, and program leads. • Create amplification toolkits (copy blocks, assets, links, hashtags, UTMs) for startups and partners to promote program milestones (cohort launches, demo days, challenges, announcements). • Collaborate with startups and partners to coordinate timing, message pull-through, and co-marketing moments; maintain simple SLAs for requests and approvals. • Maintain a content calendar aligned to program timelines; coordinate with PR, email, web, and events to maximize reach and sequencing. • Stand up and continuously improve social listening and governance (keywords, hashtags, competitor/peer sets, handle hygiene, escalation paths for issues). • Own community management on gener8tor channels: respond/route DMs and comments, escalate partner questions, and capture FAQs for future content. • Manage an organized asset library (images, video clips, templates); brief Design on needs; ensure rights/credits and brand compliance. • Measure what matters: tie social activity to program KPIs (applications, attendance, speaker/investor interest, partner satisfaction) and recommend next actions. • Support event coverage (live posting and recaps) for OnRamp and other flagship moments, coordinating with PR and on-site teams. • Handle multiple projects and a high volume of asks while meeting SLAs and deadlines; document processes to ensure reliability and scale. Requirements • Proficient English – Level C1–C2. • 2+ years managing social media for a brand, program, or agency (startup/VC/tech/creative/corporate-innovation experience a plus). • Proven experience building social listening workflows and maintaining databases/dashboards that track accounts, mentions, and engagement. • Strong copywriting and editing skills; comfortable adapting tone for platform and audience. • Proficiency with social and analytics tools (e.g., Sprout Social, Hootsuite, Buffer, Brandwatch, Meltwater, Talkwalker, native platform analytics, GA4, UTM tracking, Looker/Data Studio, or equivalent). • Spreadsheet proficiency (Google Sheets/Excel) for database upkeep and reporting; familiarity with CRM (e.g., HubSpot, Salesforce) a plus. • Excellent time management, attention to detail, and organizational skills; comfort working cross-functionally with Marketing, Partnerships, and program teams. • Basic visual skills (briefing design, light editing in Canva/Adobe) and familiarity with accessibility best practices. • Bachelor’s degree in marketing, communications, journalism, or related field (preferred). • Entrepreneurial spirit and a self-starter. • Commitment to equity across race, place, and gender. • A “no job is beneath me” mentality. 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