Senior Vice President - Customer Success (Adara) (United States)

About Adara: Adara, a RateGain company, has one of the world’s largest travel data consortiums, providing access to ethically sourced customer data. With 270+ global partners who supply aggregated real-time traveler data, we deliver actionable insights and predictive intelligence to drive better marketing ROI. Built on the world’s richest travel data co-op, Adara helps brands win in the fast-paced digital economy with 4 billion searches and over 23 billion data elements across 100+ countries. For more information, visit What we are looking to hire? Adara is in search of a strategic Customer Success Leader to oversee account management, technical services and campaign delivery who is familiar with the dynamic technology of the AdTech/MarTech ecosystem. Adara leverages travel data to provide targeting and measurement solutions to travel advertisers to, enhance customer engagement, improve marketing effectiveness, and elevate the overall travel experience for both brands and travelers. As a visionary in customer success, you will oversee the activities critical for our customers’ success, making certain that the customer journey consistently reflects the utmost standards of service and quality. This leadership role demands a candidate with extensive experience in the AdTech market and a profound understanding of its unique dynamics, particularly the evolving landscape of cookie depreciation. Responsibilities: • Help Adara’s customers overcome marketing challenges, navigate the changing digital landscape, and serve as a trusted advisor on 1P data strategy, new digital media expansion & digital media measurement. • Demonstrate a profound understanding of the global AdTech landscape, with a specific focus on Adara and the challenges inherent in the industry. • Initiate strategic efforts to improve customer retention, streamline onboarding processes, and enhance overall satisfaction. • Implement operational enhancements, to streamline processes and ensure alignment with international business practices. • Utilize data-driven insights to inform decisions and optimize customer success strategies tailored for diverse markets. • Assume a prominent post-sale leadership role, focusing on building long-term relationships, identifying upselling and cross-selling opportunities within the global customer base. • Showcase proficiency in utilizing tools for onboarding, processes, and customer success metrics. • Apply specialized knowledge in media and measurement businesses, tailoring customer success strategies to align with industry practices worldwide, while proactively managing the impact of industry developments on digital advertising. • Prioritize and enhance NPS by delivering exceptional customer experiences. • Please note that the scope of the role may not be limited to the responsibilities What will help you succeed in the role: Knowledge: • In-depth understanding of the evolving technology within the AdTech/MarTech ecosystem • Possess comprehensive knowledge of the global AdTech industry, particularly skilled in navigating challenges and industry dynamics Work Experience: • Extensive leadership experience in customer success roles within the AdTech industry. • Successful track record of managing transitions and changes in a global business context. • Hands-on experience in post-sale leadership, with a focus on customer retention, upselling, cross-selling opportunities leveraging cutting-edge tools and technologies to enhance overall customer success strategies. Behavior: • Visionary leadership, fostering innovation and collaboration in the customer success team. • Exceptional interpersonal skills, cultivating a customer-centric and collaborative culture. Proactive and adaptable, navigating complexities in the global AdTech industry. Skills: • Proficiency in utilizing tools for onboarding, processes, and customer success metrics, tailored to the global AdTech market. • Strong data-driven decision-making skills with a focus on market insights and industry dynamics. • Expertise in media and targeting businesses within the global landscape, adapting strategies to the evolving challenges. • Additionally, a demonstrated ability to stay abreast of emerging tools and technologies, ensuring continuous optimization of customer success initiatives. Abilities: • Proven ability to lead and drive strategic initiatives in the customer success domain, particularly within the AdTech industry. • Capability to align customer success strategies with global market trends and address the dynamic industry landscape. • Skill in fostering long-term relationships, exploring upselling and cross-selling opportunities globally, and adeptly managing challenges arising from industry changes. Equal Opportunity Employer We are proud to be an equal opportunity employer and are committed to creating a diverse and inclusive workplace. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. Apply tot his job